Chapter 15 Essay

Submitted By YellowBulldozer
Words: 1150
Pages: 5
Open Document
Chapter: Fifteen
Title: Persuasive Presentations
Name:
I. Objectives: 1. Identify four action goals of persuasive speaking. 2. Distinguish between immediate behavioral purposes and ultimate goals. 3. Describe and utilize persuasive-speaking strategies. 4. Recall four ethnical guidelines for persuasive speaking. 5. State and utilize some persuasive-speaking skills. 6. Use some strategies for resisting persuasive appeals. II. Definitions: 1. Immediate Purpose – A statement of what you intend to accomplish in this particular presentation. 2. Ultimate Goal – A statement of purposes that could be achieved with continuing attempts to persuade. 3. Adoption – The listeners start a new behavior as a result of the persuasive presentation. 4. Proposition of Fact – An assertion that can be proved or disproved as consistent with reality. 5. Proposition of Value – A statement of what we should embrace as more important to our culture.

III. Main Points 1. In your persuasive speech you should have an immediate purpose and ultimate goal. 2. You should analyze your audience to determine when and how you are going to reveal your purpose to avoid having them dislike you and your message. 3. The four types of persuasive purposes are continuance, deterrence, adoption, and discontinuation. 4. A strategy you can use to persuade is argument (fact, policy, and value). 5. In order to persuade you have to provide proof (evidence that can be tested to prove its validity). 6. The three forms of proof derived from classic rhetoric are logos (logic), ethos (ethics), and pathos (emotional proof). 7. The steps to the Monroe Motivated. Sequence (Ehinger,1970) are Attention, Need, Satisfaction, Visualization, and Action. 8. The generally accepted ethical standards that govern a persuasive presentation are accurately citing sources, respecting information sources, respecting your audience, and reporting your opponent.

IV. Critical Thinking Discussion Ideas Over the last couple of months we have all been hearing and seeing many sources that are advertising the two candidates who are running for president this year. Along with these ads, we have been presented with a lot of false evidence. While viewing a commercial pushing for the re-election of Barak Obama, I took note of quite a few. First of all, one of the most critical points that have been hit on constantly is the issue of the deficit. Whereas former Governor Mitt Romney claims that Barack Obama has worsened the debt, Obama insists that he inherited such a large amount of debt from the Bush presidency that he has had trouble overcoming it. Also it is not hard to tell that nearly every piece of evidence presented in these campaigns have at some level been modified in order to make one look better or worst.
Ergo: There is a tremendous bias in all of the campaigns we have been we have been exposed to. After hearing these campaigns I feel as though I have been lied to in some way because we have been. There is no doubt that these failed evidence tests weaken the messages significantly.
Which ethical standards of persuasive presentations do you think are most often violated? Provide examples.
Carrying on with the presidential campaign example, I think that in those, all of the ethical standards for persuasive presentations have at one point been violated. And of them all the two that I believe are violated the most are the accurately citing of sources and showing respect to your opponents. For example when talking about the deficit occasionally sources will not be cited because the one who said what is being cited has no authority and therefor would inhibit the authority of the one presenting the corresponding facts.

V. Audiovisual and Other Resources
My group that has represented this chapter had very great presentation on PowerPoint but could have made the PowerPoint more funny or
Show More

Related Documents: Chapter 15 Essay

Chapter 15 Essay

Juan Erazo chapter # 6 1. Market segmentation is the process of dividing a large, heterogeneous market into more homogeneous groups of people, who have similar wants, needs, or demographic profiles, to whom a product may be targeted. Segment identification: some segments may be difficult or prohibitively expensive to identify. Examples: professional baseball clubs did not spend time in the last decade trying to determine the size or strength of the market for a Beanie baby or bobble head doll…

Words 695 - Pages 3

HOA Chapter 15 Essay

Karam Isa Rhett Croley Gabriel Garcia Nolan Adams Chapter 15 Outline Reviving Religion In 1850, 75% of people attended church. Age of Reason by Thomas Paine - Churches “set up to terrify and enslave mankind, and monopolize power and profit”. Many supported the idea of Deism, which rejected original sin of man, denied Christ’s divinity but believed in a supreme being that created universe with an order. Unitarian faith begins. People believed God existed in only 1 person and not in the…

Words 814 - Pages 4

Religions Chapter 15 Summary

Reading Response Chapter 15 was on religion which i was excited for. Cults were the first thing that caught my attention. Apparently a cult is not necessarily sacrificing lamb in the name of satan like movies want us to think. Most religions start of as cults. Many people use the word cult to associate with new religions. NRM’s (New religious movements) Sects are the next thing that interested me because, i was raised baptist and i didn't really understand what these denominations were. I knew they…

Words 617 - Pages 3

Psy Chapter 15 Essay

Psychology 130—Spring 2015 Outline May 6, 8 & 11, Chapter 15, Therapies I. Therapy in general A. Definition 1. Treatment of emotional, behavioral and interpersonal problems B. Specific types of therapies: 1. Psychotherapy—based on the idea that problems stem from psychological factors a. treatment focuses on psychological intervention 2. Biomedical—based on the idea that problems stem from physiological imbalances a. treatment focuses on medication b. psychiatrists…

Words 1249 - Pages 5

Essay about Chapter 15

OST 289 LN1 Chapter 15 Build Workplace Skills- Research an organization 2. I chose to research Pediatric Therapy Associates and Sports Medicine. This organization has multiple locations in North Carolina, and only in North Carolina. The locations are in Cary, Garner, Raleigh, and Wake Forest, North Carolina. The organizations provides therapy services such as physical, speech-language, occupational, and developmental. They also provide social groups and counseling services. Some additional services…

Words 1198 - Pages 5

Essay on Chapter 15 Terms

Chapter 15 Terms 1. John Brown- white American abolitionist who believed armed insurrection was the only way to overthrow the institution of slavery in the United States. 2. John C. Calhoun- a leading American politician and political theorist during the first half of the 19th century. 3. Zachary Taylor- 12th President of the United States, serving from March 1849 until his death in July 1850. Before his presidency, Taylor was a career officer in the United States Army, rising to the rank of major…

Words 1382 - Pages 6

Essay on Chapter 15 Questions

1. Scheduling involves the timing of operations to achieve the efficient movement of units through a system. The overall objective of scheduling is faster movement of goods and services through a facility, better customer service and dependable delivery. 2. The four criteria for determining the effectiveness of a scheduling decision are Minimize completion time Maximize utilization Minimize work in process Minimize customer waiting time 3. Loading means the assignment of jobs to work…

Words 1413 - Pages 6

Chapter 15 Essay example

1. What kinds of privileges separated European aristocrats from other social groups? How did their privileges and influence affect other people living in the countryside? What was the conniption of serfs in central and Eastern Europe? The aristocracy in most European countries had political privileges - until democracy took hold in the 19th Century the governments were formed from their ranks. The also had privileges of land ownership they owned vast estates with towns, villages and farms on them…

Words 1070 - Pages 5

To Kill A Mockingbird Chapter 15 Analysis

In Chapter 15 of To Kill a Mockingbird, Scout’s compassionate actions eliminate the tension of the lynching mob. Scout notices a man in the crowd of lynchers, Mr. Cunningham, she then tries stubbornly to tell him to say hi for her to Walter, his son. He refuses to respond but eventually does and tells her, he will tell Walter she said hi. He then breaks up the group of lynchers. This shows how Scout’s compassion towards Walter saved Tom and Atticus from any more confrontation. Another way Scout uses…

Words 145 - Pages 1

Essay on Income tax chapter 15

Income Tax Chapter 15 #60 Tom's Salary $50,000 Alice's Revenue $185,000 Gross Income $235,000 Less: Deductions for AGI Business expenses (not including home office) $93,900 Home office* $2,984 Self-employment tax** $6,436 ($103,320) Adjusted gross income $131,680 Less: Deductions from AGI Itemized deductions*** $15,680 Personal & dependency exemptions $15,800 ($31,480) Taxable Income $100,200 Taxes due on $100,200 $16,763 Plus: Self-employment tax** $12,872 $29…

Words 410 - Pages 2