At this rate, child abuse should be almost if not completely nonexistent by the year 2030. In order for us to end the problem once and for all, we have to strike hard on our target audience: adults. Adults are the perpetrators of child abuse and making them see the wrong they've committed, will make them see a different light and hopefully see the evil that they have committed and put an end to it. Our audience isn't just the perpetrators however, our audience is also the adults who don't abuse their children. These adults may be the most useful tools that we can use because these adults will be able to see child abuse in their children's classmates and can directly confront the problem. The parent need to “be objective and supportive. Remember that most parents want to be good parents but may need additional help, encouragement and guidance” [2]. We plan to reach our audience with a combination of digital and print media mainly. The world we live in today is dominated by the internet and technology so the best way to get to our audience would be through the internet. Our campaign is not something that should be taken