To: Mr. Jeff Clarke (Assistant Manager)
From: Senior General Manager
Dated: January 07, 14
RE: Un-approved emergency leave
According to our records this is the fourth time that you have applied for an emergency leave. You have already taken three emergency leaves in last two months and Assistant Manager Nina Hernandez had been replacing you for last two weekends.
Your recently requested emergency leave has not been approved because this weekend the work load was greater than the previous one and we were already short-staffed therefore we didn’t have any staff member to replace you in your absence.
This notice has been dispatched to make you realize that you are taking too many leaves which are not bearable for the institution. The institution honors your services therefore you are requested to control the number of your leaves otherwise the institution will have to take a serious action.
Thank you.
Anil Joseph.
(Senior General Manager)
Required Audience Profile
Primary audience: Jeff Clark (assistant manager)
Secondary audience: Human Resources.
1. What are some key demographics about my audience, such as age, gender, family situation, etc.?
My audience is a healthy young man of 40 years of age but his grandmother is seriously ill and there is no one to take care of her.
2. How much does my audience know about the topic?
My primary audience is the part of the institution, therefore, he knows about the topic but it was not taken seriously earlier, therefore, my secondary audience is not aware of it yet.
3. How much formality does my audience prefer?
My primary audience does not prefer formality much but my secondary audience does it.
4. Is my primary audience external or internal?
My primary audience is internal and a very prominent part of the institution.
5. How do I expect my audience to react to this message?
I want my audience to react seriously after receiving this message and take a serious action to control the situation.
6. What are my audience’s values in relation to this message? What do