Forum 2 Global Business Manager Essay

Submitted By tpbunnell
Words: 1540
Pages: 7
Open Document
BUSI604: Forum 2 – Global Business Manager
Tym Bunnell
Liberty University
Dr. John Karaffa
May 22, 2015
KEY TERM and WHY YOU ARE INTERESTED IN IT The key term selected for this assignment was: Global Business Manager. Senior enlisted military service members are often thrust into positions that require them to manage personnel, assets, and resources across the globe. As the senior enlisted training and operations adviser for an organization of more than 350 personnel, this author frequently manages the staffing needs meet specific overseas operational needs along with the logistical management required to move personnel world-wide while ensuring they have the equipment and supplies necessary for those personnel to accomplish those tasks. The arena of global business operations is an area that this author plans to enter upon leaving active military service. This term was selected to help better prepare the author to enter the private sector when he transitions from military service in November 2015.
EXPLANATION OF THE KEY TERM Global business managers are the strategists, architects, and coordinators responsible for the “[furthering] the company’s scale of efficiency and competitiveness” (Barlett & Ghoshal, 2003, para. 8) in the global market. Unlike local business managers, the global business manager must have a solid understanding and working knowledge of the international operating market. Knowledge of cultures, policies, practices, and laws for operating in host countries is vital for the global manager to be successful and to avoid becoming a liability to the company. Often the global business manager will be responsible for engaging in multiple managerial roles such as operations, marketing, procurement, and staffing (Satterlee, 2014, p. 22). The global “business manager’s overall goal is to capture the full benefit of integrated worldwide operations” (Barlett & Ghoshal, 2003, para. 8).

MAJOR ARTICLE SUMMARY In Harvard Business Review Article What is a Global Manager?, authors Christopher Bartlett and Sumantra Ghoshal (2003) discuss the role of global managers in the growing and continuously evolving global business arena. The article discusses the complexities of the global business environment and contends the concept of a “universal global manager” (Bartlett, & Ghosal, 2003, para. 5). According to the authors, there are in actuality “three groups of [global] specialists: business managers, country managers, and functional manager” (Ibid, para. 5). The global business manager is the individual whose purpose is to govern the operational function of the company in order to meet company objectives and profit goals while maximizing opportunity to increase the efficiency of the operations of the company through international asset and resource management. A truly effective business manager is a strategist who effectively understands and plans for further growth, an architect capable of developing solid asset and resource management systems, and coordinator capable of facilitating cross border operations (Barlett, & Ghoshal, 2003, para 9). The authors offer the example of Leif Johansson, former president of Electrolux, to illustrate the traits required of an effective global business manager. During the 1980’s Electrolux had grown through a series of more 100 international acquisitions of Europe based appliance companies. The result was a barely tethered and loosely assembled company. Johansson’s vision and strategy allowed him to understand the international market in which his company had spread itself and developed an effective strategy to coordinate and integrate a dispersed operational plan (Ibid, para. 13). Through effective market research, and evaluation of the needs within the various local markets that Electrolux touched, he developed a strategic marketing plan that reduced the segmentation of the myriad of products sold by Electrolux while maintaining marketing and product
Show More

Related Documents: Forum 2 Global Business Manager Essay

Clinical Trial Team Essay

fulfilment in personal life. Professional Experience Global Project Lead Phase 1 & 2 August 2012 to date: As a project lead I: • Manage protocols and related documents in collaboration with the Clinical trial Team (CTT): lead the clinical trial protocol development process; contribute to the operational and scientific input given for the development of trial-related documents and. • Lead and matrix manage the global multidisciplinary clinical trial team (CTT) to ensure…

Words 1162 - Pages 5

Essay about management 521

Responsibilities Managers of a business are the key personal within an organization. These are the individuals in charge of the employees and staff, also the managers is the ones ultimately responsible for every person and all operations within. Managers are responsible for profit of the organization along with controlling the loss within the organization. These factors include labor control, marketing, and many other duties. However one of the most important roles a manager must take charge of…

Words 750 - Pages 3

Essay on Free Hungrey

8:00am-10:00pm EST Table of Contents Course Description (Catalog) This course is an examination of individual dimensions of global executive leadership, organizational behavior, inter-group relations, and strategies for internal corporate communication. Course topics include management and global trade, special aspects of operating successfully in the global environment, the executive's role in solving conflicts and creating corporations in the world marketplace, cultural aspects of international…

Words 1934 - Pages 8

SAS� Deployment: What's In My Server Soup?

SAS Global Forum 2011 Systems Architecture and Administration Paper 363-2011 Understanding the Anatomy of a SAS® Deployment: What's in My Server Soup? Mark Schneider, Donna Bennett, and Connie Robison, SAS Institute Inc., Cary, NC ABSTRACT Did you want to better understand the pieces of a SAS metadata-based deployment and where they go and what they do? This paper highlights the major components of a metadata-based SAS deployment of solutions and business intelligence. Using the…

Words 8200 - Pages 33

Busn 115 Week 8 Final Exam Essay examples

BUSN 115 Week 8 Final Exam Purchase here http://chosecourses.com/BUSN%20115/busn-115-week-8-final-exam Product Description 1. (TCO 7) Some of the characteristics of lean systems include which of the following? 2. (TCO 7) Mass customization means 3. (TCO 8) One scarce item in the future will be water. Which is the least expensive way to get water from places of abundance to places of need? 4. (TCO 8) If there is one thing that advertisers agree upon, it is the growing importance…

Words 13622 - Pages 55

Cultural Intelligence Essay

Defined 3 2. The concept of cultural intelligence 7 3. The effect of Globalisation on CQ 8 4. Aspects of Cultural Intelligence 10 5. Developing and Enhancing Cultural Intelligence 12 6. Profiles of Cultural Intelligence 14 7. Business benefits of Cultural Intelligence 16 8. Conclusion 18 9. References 19 1. Introduction: Culture and Intelligence Defined "Managing and leading people, with various cultural backgrounds, require "cultural intelligence", which in a global setting is a…

Words 3968 - Pages 16

Claims: Intranet and Sharepoint Essay examples

and business productivity. Yet it can also be difficult to manage and measure. And without measurement, it is impossible to drive adoption and gauge success. “Sharing information is critical to getting work done, especially in a global environment. From the very beginning, SharePoint has been about sharing. As the ways customers share information has evolved, so has the product.” — Jared Spataro, Senior director of SharePoint Product Management for Microsoft Insights that power business decisions…

Words 1151 - Pages 5

Essay on Case; Ge Growth

the CEO role in 2001? What imperatives where there to change? What incentives to maintain the past? 2. What do you think of the broad objectives Immelt has set for GE? Can a giant global Conglomerate hope to outperform the overall market growth? Can size and diversity be made an asset rather than a liability? 3. What is your evaluation of the growth strategy (a strategy for a giant global conglomerate with a portfolio of mature industrial businesses) Immelt has articulated? Is he betting on…

Words 1597 - Pages 7

Starbucks Quality Audit Essay

holding ourselves accountable for results. We are performance driven, through the lens of humanity.”(Starbucks) Background Founded in Seattle, Washington Starbucks has become the world’s most recognized coffee chain. The coffee giant started as a business venture taken by Jerry Baldwin, Zev Siegl, and Gordon Bowker, in 1987. Originally an exclusive coffee bean and coffee accessory retailer, the company’s early days were modest with only a few stores around the Seattle area. But within 10 years Starbucks…

Words 2068 - Pages 9

Fair And Equitable Compensation

systems that reward employees for achievements and growth can increase their competitiveness and profitability in today's global market. Compensations, benefits and reward systems must create a win-win situation for employees and employers. Team-based incentive systems might work very well and are a preferred process for many organizations in today's work market; however, managers should adopt individual incentive systems in many cases, when employees are more skillful, efficient, and effective as working…

Words 1146 - Pages 5