Green mountain Essay

Submitted By Sandra-Esparza
Words: 1061
Pages: 5
Open Document
Green Mountain Resort located in the Appalachians home to many new buyers of land and homes surrounding the resort, homeowners receive discounts on the amenities that the resort has to offer if they buy a home. Green Mountain Resort is not exactly what you would call a vacation style resort because the Resort was made to populate the land of Green Mountain, an attraction to bring in clients, the center for hospitality and an attractive amenity of home ownership to buy the land, which offers Golf, Tennis, and Skiing with machine made snow for the public. The down fall of this resort is that when the home buyers are finished buying the amount of attraction it would bring would actually limit the amount of service of the resort because “the function of the resort as a sales tool would disappear along with the sales staff, and, if this were like other similar developments, the resort would lose its luster and perhaps even go out of business (Palmer, Dunford, & Akin, 2009).
Which of the six change images discussed in the chapter can be identified in the assumptions about changing turnover that were held by: • Gunter? • The hospitality literature? • The consultant? While Gunter, was previously in management of the resort was now acting owner of the resort and wanted to find a way to fix the challenges of turnover because of the economy of Green Mountain, Gunter in the beginning took the role as the Change manager as director because of his leadership in the company; he identified the issues of turnover and attempted to solve the problems. As the story continued he took the role of change manager as coach because he started to mentor alongside with the consultant, as his resort became the training ground that other resorts looked for when hiring associates. He also became a mentor for others who were seeking training in providing excellent service in the hospitality industry.
The Hospitality literature set up a role of a change manager as navigator because it identified turnover as a problem needing treatment (Palmer, Dunford, & Akin, 2009) and that it was a chronic problem for the industry and suggested several ideas on how to help reduce the effects. The consultant led the role of change manager as interpreter, he stated to Gunter ““If at first you don’t succeed, try, try again,” to say, “If at last you don’t succeed, don’t just try again, do something different (Palmer, Dunford, & Akins, 2009).” Seeing from the outside in, why did the good employees leave and how can Gunter fix the issues when most of the good employees whom Gunter wanted to keep left for better jobs that offered training, he notice a pattern in the ones that left getting promotions on their new found jobs because of the experience they had at green mountain. Gunter with the help of the consultant used that to elaborate within the company use the problem turnover a way to recruit talent because of the development of recent workers being promoted after they left.
How did these assumptions influence prescriptions for dealing with “the turnover problem?”
In the preparations for dealing with the turnover, Gunter seemed to make the problem worse when he used the role of change manager as director, because he tried to solve the turnover problem as a problem itself. However, when he used the role of change manager as coach, his perspective changed to take the problem into an advantage, for example, why did the people in this company leave, when they left what did they do, and finally seeing the perspective behaviors with promotion after leaving Green mountain resort he knew what he could use that for, implementing mentorship with new workers to promote better careers. The hospitality literature was the navigator and said that the turnover as a problem needing treatment, and defined it as a chronic, something to be endured. Its remedy for dealing with the problem included streamlining teaching, abridging jobs and creating the HR
Show More

Related Documents: Green mountain Essay

Keurig Green Mountain

1. Discuss the role of data governance at Keurig Green Mountains Keurig Green Mountain produces more than 25 percent of all the coffee consumed in the United States today. The company packages over 80 brands and 600 product varieties. The company has more than 6,600 employees and generates nearly $4.4 billion in revenue in 2015. Keurig Green Mountain meteoric growth called for a better system in managing data. The company was growing so rapidly and successfully, it needed to come up with a better…

Words 496 - Pages 2

Green Mountain Resort Essay

Green Mountain Resort Gerard Boucher BUS 661 Instructor Dr.Whitten January 13, 2014 1) Which of the six change images discussed in this chapter can be identified in the assumptions about managing turnover that were held by Gunter? The hospitality literature? The consultant? When you are looking at the different six images of change you are going to be able to understand that different individuals within a company can take on many different roles. For the image that Gunter…

Words 909 - Pages 4

Green Mountain High Case Study

PRESENTED Green Mountain High’s non-compete encompasses six states and the entire cannabis industry in those states. Under Colorado’s non-compete statute former Green Mountain High employee Thomas Marin falls within one of the four enforceability exceptions. Colorado common law requires that even if an employee falls within one of the non-compete exceptions, the non-compete is not enforceable if it does not pass the test of reasonableness. Under Colorado, common law is Green Mountain High’s non-compete…

Words 833 - Pages 4

Green Mountain Finished Report Essay

……………………………………….………….. 27 Part Seven Services……………………………………………………………………… 29 Pricing……………………………………………………………………….. 30 Integrated Marketing Communications……………………… 31 Works Cited…………………………………………………………………………… 33 History The story of Green Mountain Coffee Roasters Incorporated begins with the story of Robert Stiller. Robert Stiller was an entrepreneur, who, in 1971 launched a rolling papers company branded E-Z Wider. The premise of E-Z Wider was a simple one: provide longer, wider papers…

Words 9917 - Pages 40

Case Study: Keurig Green Mountain

Kent, The K-Cup and its company Keurig Green Mountain are a perfect example of a Blue Ocean company. The company only has two competitors which are SodaStream for cold beverages and Starbucks for the hot beverage division. Keurig Green Mountain is a market leader in the beverage market because they have an idea that everyone is trying to copy. Coca-Cola already has a significant position in the company and it would not surprise me if Coca-Cola buys the whole company outright with cash and stock…

Words 149 - Pages 1

Green Mountain Resort Case Study Essay

Green Mountain Resort Case Study Benjamin L. Martinez Davenport University Introduction Green Mountain Resort was initially constructed as an attractive amenity for home ownership in the Appalachians. Property owners received a membership to the resort and were offered a not only a home, but a lifestyle. The problem with this strategy was that Green Mountain was made for buyers and not vacationers. As it…

Words 1141 - Pages 5

Green Mountain Coffee Case Study Essay

Marketing Analysis for Green Mountain Coffee Roasters, Inc., Single-cup coffee brewer market Table of Contents Green Mountain Coffee Roasters 3 Competitor Analysis 5 Market Analysis 10 Environmental Analysis 14 Recommendations 16 References 17 Green Mountain Coffee Roasters Green Mountain Coffee Roasters opened as a cafe in 1981 in Vermont. They roasted their own coffee and before long, demand grew…

Words 3851 - Pages 16

Essay Case Study Report :: Green Mountain Coffee & Keurig Coffee

Company Information Name :: Green Mountain Coffee Roasters, Keurig Coffee Website :: www.greenmountaincoffee.com, www.gmcr.com, www.keurig.com Industry :: Processed & Packaged Goods- Coffee Makers Background & History Green Mountain Coffee Roasters, Inc. (GMCR) was founded in 1981 as a small café and combined with Keurig in 2006 (About GMCR, 2004-2009). GMCR produces specialty coffee and coffee makers; Keurig is the maker of a single cup coffee maker as well as specialty teas and coffees…

Words 1345 - Pages 6

hi youre so annoying Essay

hihihihiAdiantum viridimontanum, commonly known as Green Mountain maidenhair fern, is a rare fern found only in outcrops of serpentine rock in New England and Eastern Canada. The leaf blade is cut into finger-like segments, themselves once-divided, which are borne on the outer side of a curved, dark, glossy rachis (the central stalk of the leaf). These finger-like segments are not individual leaves, but parts of a single compound leaf. The "fingers" may be drooping or erect, depending on whether…

Words 1593 - Pages 7

Essay on First HW

Instructions: select one product Mountain Dew; answer questions by selecting bold answers and filling in blanks Product A. This product is a (Good) because: Because it is a tangible product that a consumer can see, hear, smell or taste. B. This product can be classified as (a) (Consumer Product) because: It is bought for personal use. As a Consumer Product it can be subclassified as (a) (Convenience Product) because: It is a product that consumers want to purchase frequently,…

Words 436 - Pages 2