Answer 1 The CEO of Apple Inc introduced various innovative features in the iphone introduced in the market. These are faster processors, new fingerprint scanner, redesigned iOS software, larger battery and an array of new plastic casings so as to attract large range of new customers. By doing so, it might enhance the market share and profit margin of the organization in the market among other rival players. Yes, surely all these features are considered to be innovative for Apple Inc iphones that might cope up successfully in this competitive market among others.
Answer 2 In spite of inclusion of numerous features, the cost of the iphones introduced by Apple Inc is quite low as compared to other rival players. The cost of iphone 5C is $99 and the iphone 5S costs $ 199.
On the other hand, the cost of the smart phones prepared by Samsung in China, India and Indonesia is $ 100 as compared to the iphones of Apple Inc. due to such reasons, the total sales and market share of the organization enhanced to a certain extent as compared to other rival players like Samsung. It acted as a boon for Apple Inc to enhance its reputation and brand image in the market.
Answer 3
There is only a single market for iphone in US. But different companies present diverse prices entirely based on the innovative features of the smart phones. This enhanced the total sales by 19% and ROI of the organization in the market. This is mainly because now a day most of the individual desire to attain the trendiest smart phones so as to cope up with current inclinations. The sale of the excessive models is quite high as compared to lesser ones as it includes numerous innovative features in it.
Answer 4 In the market of China, the prices of the smart phones are designed in such a way that iphone 5C costs $ 733 without any sort of carrier subsidy. This means, all the organization follow value-based pricing in Chinese market as compared to others. Only due to concept, in spite of numerous low priced players, reputed ones dominate the markets (Sherr & Bensinger). Due to high brand image and reputation, the sale of Apple iphone is enhancing day by day among other