needs to know the question what the problem is, what answer is necessary for the question, and what information need be required to manage for the answer.
Problem: How do luxury brands influence customers’ purchasing behavior?
4.2.2 Research Objective 1
The first step is that decide the objectives, the main purpose of this stage is to define the problem what researcher has. The researcher needs to know the question what the problem is, what answer is necessary for the question, and what information…
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