P6 plan e commerce Essay

Submitted By iretomiwaog
Words: 1035
Pages: 5
Open Document
P6 – Plan an E-commerce Strategy
This report will state the suitable ways to promote secure and host Around the clock site.
HOSTING- when setting up an e-commerce site, there are two issues of hosting which need to be decided- who will host it and which ISP to use.
ISP
ISP stands for "Internet Service Provider." In order to connect to the Internet, you need an ISP. It is the company that individuals or organisations pay a monthly fee to in order to use the Internet. Around the clock needs to decide which ISP they will use. Around the clock needs to purchase a bigger line, perhaps a dedicated line that gives them continuous guaranteed access at all times.
In House
If the site is to be hosted in-house, Around the clock has to make sure their staffs has skills required to designed a professional-looking, full functioning website. This may mean employing another staff member, or several, depending on the size of the site and the desired functionality. Keeping it in-house should result in lower costs, but businesses can fall into the trap of giving responsibility to employees who lack the necessary design or technical skills, resulting in amateurish websites that do not instil confidence in customers.
Sub contracted
Subcontracting means Around the clock will pay another company to create the website. It depends on the deal as to how much is done by the subcontractor- it could be just the design, then the site is handed over to the company to maintain. Sometimes the contractor has full long term. Although the latter option can be expensive and there can be communication issues between business and subcontractor. For example over design elements, with each having a different idea of how something should look – it is likely to result in a more professional website with more reliable functionality than using in-house resources.
Suggestion for around the clock
I reckon the Internet Service provider Around the clock should use is the Sub contracted, because they would need a professional design which another company who is specialised in making design and in which there would be less technical difficulty than the In house ISP
PROMOTION –Marketing is a very important part of e-commerce, because it is important for people to know about your business because it brings more customers and more customers means more profit to the organisation. Promotion is a good way of attracting potential customers. The ways of promotion include; placing in search engines, message boards and Chat rooms.
Placing in search Engines
Placing in search engines is a very good way of promoting Around the clock products because a lot of people use search engines and there are a lot of potential customers using search engines. Examples of search Engine include; Google, Bing, etc. the higher a business is ranked, the higher the chance of getting more potential customers.
Message boards
Message boards are friendly discussion areas on websites where members can post questions and read and respond to posts by other members and Around the clock can use this to promote their business. There are different categories of interest and people can click the categories they are interested in. the threads are not arranged in any type of alphabetical order. They are most likely posted in date order by the last post. Therefore, the thread at the top will have the most recent posts. Businesses can advertise their goods and service to different people and this can help promote their business
Chat rooms
Chat rooms are popular hangouts on the Internet. Many teenagers, parents and business people use them as a method for communication to keep in contact with family, friends and co-workers. While chat rooms can be very useful and beneficial, they also can be hangouts for Internet predators as well. Potential customers can be found for Around the clock.
Suggestion for around the clock
I reckon that Around the clock should advertise on message mainly because they wont have efficient
Show More

Related Documents: P6 plan e commerce Essay

Essay on Assignment 2 Brief E Commerce

8: e-Commerce Assignment title Purple Yeti Assignment 2 Start date Deadline date Submitted on Week Commencing 9/2/15 Week Commencing 27/4/15 In this assessment you will have opportunities to provide evidence against the following criteria. Indicate the page numbers where the evidence can be found. Criteria reference To achieve the criteria the evidence must show that you are able to: Task no. Page numbers P5 Examine the social implications of e-commerce on society. 1 P6 Plan an e-commerce…

Words 691 - Pages 3

Essay on Viral Marketing and E-commerce Strategy

P6 I am going to explain why and how I am going to plan an e-commerce strategy. What is an e-commerce strategy? an e-commerce strategy encapsulates all the decisions which need to be made when setting up an e-commerce site. As it is documented, it fixes the ideas, which is especially useful if several people are involved, it can also be given to any external agencies, if they being used to create any part, so they can clearly see what is needed. Planning an e-commerce strategy Structure of…

Words 1825 - Pages 8

Unit 1 Changed Essay

and complete each task carefully to ensure you do not miss anything out. Write yourself an action plan for the tasks. Think about: 1. What you will need for each task 2. When you plan to start & finish the task so you meet the deadline 3. Any meanings of words you are unsure of 4. Leaving time to process and check work prior to handing it in. Assignment 1 You work for Merton Chamber of Commerce and have been asked to investigate business activities. You should choose two contrasting organisations…

Words 3143 - Pages 13

Internet and Tesco Essay

UNIT 33 P1-DESCRIBE HOW THE INTERNET OPERATES. Jack Cullen-Dempsey FH107 13187376 • The internet is made up of millions of computers all over the world that are digitally connected to each other by cable, fibre or wireless links. • For the internet to work some of the computers need to acts as servers so that other computers around the world can request data from them. There are different types of servers on the internet, these include web servers, email servers and application servers. • Any…

Words 1896 - Pages 8

An Analysis of Superdry’ Working Environments and the Future Prospects for the Company Essay

An Analysis of Superdry’ Working Environments and the Future Prospects for the Company Executive Summary This report discussess the working environment of Superdry and then offers an analysis of the future prospective for the company. Firstly introduce the background of Superdry include establishment, products, performance and so on. Then Porter’s five forces framework is applied to analyse the competitive environment which are suppliers, customers, competitors and so on. Next Porter’s PESTEL…

Words 3442 - Pages 14

Essay about Companies Law and Wacky T-shirts

sector – Sell their products, promote their brand, and reduce costs…. Public sector – Provide information, allow online payment…… Voluntary sector – Promote their cause and increase awareness, obtain donations for a charitable cause….. (e) Who do they provide their goods / services to? Deadline: Task 2 (P2) In this task you are required to describe the features of each of the websites you chose in task 1 and explain how they contribute to achieving the aims and objectives…

Words 3645 - Pages 15

Essay about BTEC ND Level 3 In Business Assignment Edited Version SPECIMEN

fee can be paid. ISP’s bill different charges dependant on the type of Internet service offered and the tier bought. An example of ISP is Virgin, BT, Cable and Wireless. Below is a diagram of a network; Task 2 – Contain P2, P5, P6, M2, D1. Below are number of examples that businesses use the internet for, I will include a examples of how they are used and which of my two businesses Waitrose and State Street Bank & Trust that the particular use relates too. Advertising Waitrose…

Words 5521 - Pages 23

Unit 4 FULL Essay

BTEC LEVEL 3 BUSINESS Jack Houston UNIT 4 P1 Describe the types of information used in your organisation, choosing one from each of the following categories: verbal, written, on-screen, multimedia, web-based. Describe where each of these pieces of information has come from. Describe the purpose of each piece of information There are different types of information used in businesses. Teachers from a school, for example, communicate using different ways such as, verbal, written, on screen, multimedia…

Words 6455 - Pages 26