In this artifact, George Bush is able to create a virtual experience by being hospitable and using the emotional state everybody was in. He drew the viewers in because they were so affected and were looking up to their …show more content…
It also achieves it’s goal of offering an explanation and reassurance when the American people needed it. Americans felt this way too, demonstrated by a jump from a 51% approval rating to 86% one week from before and after the attacks, according to gallup.com. Bush used a mix of pathos and ethos in this speech, appealing to emotion while being a strong leader. The strongest example of pathos used in this speech was when Bush said, “The pictures of airplanes flying into buildings, fires burning, huge structures collapsing, have filled us with disbelief, terrible sadness and a quiet, unyielding anger”. Bush was passionate in this speech, speaking solemnly and appearing as if he was speaking from his heart, not of a teleprompter. That is why this this speech achieved it’s purpose and used rhetoric to be persuasive and