people influence our own behavior. This is more difficult than it
sounds because we all have our own subjective intuitions and experiences, and all our beliefs are
influenced by the cultures we grow up with (e.g., nations, religions, race, gender, political ideologies). In
many cases those assumptions turn out to be wrong, and in other cases the research helps us more fully
understand why the assumption was correct all along. There is a
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tremendous reason to study social…
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