He talks about the use of cookies and how looking at certain things can have certain ads. This can also give us the ability to look for people who are using the internet for bad, not just casual uses. He also claims that it is our job to make sure we aren’t leaving too much info and our privacy is depending on how we use the internet. He states, “Cookies are a surreptitious threat to privacy, the way smoking is a surreptitious thread to health. If you don’t know about it, you haven’t been paying attention.” The both state their different reasonings on their opinions of internet tracking and privacy, and they both are correct. In some cases there should be some privacy but at the same time tracking is part of the internet and is most likely to stay. If you truly wanted more privacy on the internet, you can download add-ons such as adblock or even go into private/incognito mode on your browser, which stops the use of cookies. All in all, there are many ways to protect yourself from privacy invasion but internet tracking is going to stay for