Verizon Case Study

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Pages: 3

Reasons for Verizon acquiring Yahoo
First, Verizon may have the chance to become more distinctive. Because of the platform of Yahoo’s service and foundation, other telecom operators don’t have the service, if Verizon acquires Yahoo. Second, Yahoo is more suitable for being a supporter instead of a competitor in current situation. Yahoo has already lost its position in the whole market, and it will never catch up. For example, in search engine area, Google can be the leader and Youtube is the boss in Video area. Also, there are many other companies are better than Yahoo. Such as Twitter, Facebook, and Instagram. But, Verizon doesn’t need Google or Youtube as the leaders of this area to support, which Verizon need is the company like Yahoo.