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BBHM 101 – THe contemporary hospitality and tourism industry
Assessment 1
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BBHM 101 – THe contemporary hospitality and tourism industry
Assessment 1
LECTURER: SOPHIE KINLOCH
STUDENT NAME: CHARLOTTE YOUNG
STUDENT ID: 000903252
DUE DATE: 15/04/13
SUBMISSION DATE: 15/04/13
LECTURER: SOPHIE KINLOCH
STUDENT NAME: CHARLOTTE YOUNG
STUDENT ID: 000903252
DUE DATE: 15/04/13
SUBMISSION DATE: 15/04/13
Australian hospitality is made up of many sectors and services that aid in providing products for numerous consumer markets. This essay will define the sector range, scope and operational characteristics of the hotel and resort sector in Australian Hospitality which offers consumers with a range of accommodation levels that are often combined with services such as food and beverage, entertainment and recreational facilities. The Australian Hotels Association (AHA) was established in 1839, and represents the welfares of more than 5,000 members across Australia with a branch operating in each state and territory and a national office based in Canberra (Australian Hotel Association – About, 2009). The AHA provides Australian Hospitality with a sector range, scope and operational characteristics for the hotel and resort sector which will be demonstrated throughout this essay.
The hotel and resort sector of the Australian Hospitality scope range is made up of 1-5 star accommodation including hotels, resorts, residential, pubs and taverns with possible services including accommodation, food and beverage, entertainment and recreational facilities. Resorts includes 3 -5 star, beach and country venues with possible facilities the same as for hotels plus offering activities. The most recent survey published by ABS in 2006 says that were 3,454 hotel businesses operating in Australia with estimated average revenue of $11.1 billion. In 2008 IBISWorld estimated that at June 2008 this number had grown to 4,017 hotels in Australia with total estimated revenue at $14.4 billion (Coopers 2009 p.20). This sector provides more than 270,000 with employment (Australian Hotel Association – Industry Data, 2009) and are major consumers of produce locally supplied and produced which aid in helping fund local community organisations. Hotels and resorts also offer an important function as an entertainment venue and as a meeting place for tourists and those living locally.
The scope of the hotel and resort sector in the Australian Hospitality industry is how many establishments it has, its economic contribution and the inbound markets that travel to Australia to stay at these places. In the year ending December 2011 there were a total of 4,241 establishments in Australia which gave a total takings of $65 million from accommodation. (Tourism Research Australia – Facts and Figures, p.10). This figure contributes to Tourisms direct contribution to Australia’s GDP of $34.6 billion which is equal to 2.5% of GDP in 2010-11. As at 2013 ‘Hotels provide more than $75 million each year in support to sporting and community organisations’ (Australian Hotel Association – Industry Data, 2009). This is a huge economic contribution to communities and will provide them with opportunities that they may not have had otherwise. In 2011 the top three visitor arrivals to Australia were France (79.5 million visitors), USA (62.3 million visitors) and China (57.6 million visitors). This differed slightly however when looking at the visitor receipts in the same year with the top three being USA ($116.3 billion), Spain ($59.9 billion) and France ($53.8 billion) (Tourism Research Australia – Facts and Figures, p. 3). These facts and figures show that there is a diverse inbound market in the Australian Hospitality Industry with tourists coming from Europe and USA and Asia. Therefore it is important that the Australian Hospitality industry has a range of
How Much Does Labour Turnover Cost? A Study of Australian Four- and Five-Star Hotels
Abstract
Purpose: Employee turnover is a significant challenge for Human Resource Management (HRM) strategies and organisational performance. This study presents findings drawn from an extensive survey of labour turnover in the Australian accommodation sector. A particular focus is placed on turnover rates and costs.
Design/methodology/approach: Based on labour turnover literature and an industry panel, an online…
Managing the Hospitality Experience: Project
By: HO YIN CHUNG
Words: 2100
UNIVERSITY OF SOUTH AUSTRALIA
Assignment Cover Sheet – Internal
Please note: All text based assessment tasks should be submitted electronically using learnonline Gradebook. A cover sheet is automatically created and includes your name and student ID therefore you should not upload or embed the document in your assignment.
If submitting your assignment in…
A Hospitality Assignment
Part A: Internet Research
“Using a range of information sources including the internet, media and libraries, answer the following questions.”
Question 1
Question:
“Outline 5 sectors of the hospitality industry and give two examples of establishments within the local area which operate in each sector.”
Answer:
The hospitality industry is an industry that incorporates a variety of services that depend on people’s leisure time and money that can be freely spent. There…
SCHOOL OF TOURISM
AND HOSPITALITY MANAGEMENT
ASSIGNMENT COVER SHEET
PLEASE COMPLETE AND ATTACH TO THE FRONT OF EACH ASSIGNMENT SUBMITTED BEFORE SUBMITTING
ELECTRONICALLY
STUDENT ID:
21533859
STUDENT NAME:
Victoria Palmer
UNIT CODE:
MNG00415
UNIT NAME:
Hospitality and Tourism Research &
Analysis
ASSIGNMENT NUMBER:
2
ASSIGNMENT DUE DATE:
27/8/2010
WORD COUNT:
1500
LECTURER/TUTOR NAME:
Genevieve Lovell
Unless otherwise specified, assignments must comply with the following requirements…
The Influence of Wi-Fi Service on Hotel Customer Satisfaction
Geunhee Lee
School of Tourism & Hospitality Management
Temple University
and
Iis P. Tussyadiah
School of Tourism & Hospitality Management
Temple University
ABSTRACT
As people become increasingly mobile and constantly in need of Internet connection, the
importance of wireless Internet is strongly emphasized in our daily lives. In travel context, the
provision of Wi-Fi service for hotel customers is a critical factor to improve their satisfaction…
4.1 – identify current resources used within the workplace
Current environmental issues in the hospitality industry
In recent years, environmental issues have become more and more important for society, governments and businesses across the world – and the hospitality industry is no exception.
Sustainability
Sustainability simply is the ability to maintain processes or states at a certain level or rate into the future, when people talk about sustainability in a social context, they generally…
perceptions and
attitudes of young people to careers in tourism.
Ross 4 makes the point forcefully that 'Relatively
little research has thus far been conducted on the
perceptions and intentions of those individuals who
are likely to enter the tourism/hospitality workforce'.
In some ways, given the importance of the
workforce to the successful development of tourism,
and given anecdotal evidence that attitudes to
tourism careers span such a wide range from
glamorous and exciting to poorly paid and mundane…
Hoteliere de Lausanne was one of the few brilliant experience in my college life. Before I graduated from Beijing Hospitality Institute in March, 2014. I was elected as a school delegate to join in Young Hoteliers Summit Global (YHS) in Switzerland. The Global Summit is held over three days at the Ecole Hôtelière de Lausanne (EHL) annually. The delegates are students, nominated from top hospitality management schools spanning the globe. Through a Creativity Challenge, Keynote speakers, Panels, Focus Groups…
find an alternative destination.
Bali Tourism can offer people who were booked to go to Thailand a discounted rate on hotels or entertainment if they choose to go to Bali instead of Thailand. This will help promote Bali and Bali tourism in a positive light and will help bring people who would have gone to Thailand over to Bali.
Market segmentation
Whilst the younger Australians continue to flock to the region, there is a need to move away from promoting to this market segment as they do not fit…
