Tutorial 7 Case Study - Pakistan Sporting Goods – Saga Sports and Nike This case outlines the relationship between a Pakistan sporting goods manufacturer, Saga Sports and Nike. The case will illustrate how doing business with international brands requires an integration of processes and full adoption of international standards. Specifically, the case will explore the importance of institutionalized processes within the supplier and the need for the supplier to internalize the brand equity of its…
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The time period between 1837-1901 is known as the Victorian Era. The Victorian Era was established when Alexandrina Victoria the daughter of Edward the Duke of Kent became Queen (Victoria). She was queen for 63 years. Many of the modern sports that we love to watch and participate in today were derived from this era in time. Modifications were made to some sports and these changes brought them closer in line to how we play them now. Some were played by certain genders others were mixed. There was…
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The ball hit my hands and bounced off the goal post, as my knees scraped against the rubber bits in the turf. The sun beat down on the turf as I pulled myself up from the ground. Blood rushed down my knees as I felt a stinging sensation pulsate throughout my knees. I came back to reality and heard loud cheers echoing around me. My teammates slapped my back, congratulating me. I thought there was no way that people are cheering for some freshman that has never played goalie. It was my first year of…
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Everyday on the bus, Kim Watson sat next to her best friend, Alice. She also plays soccer, and she too had been at it all her life. That particular day on the ride to school, Alice was trying to bring up Kim’s confidence by saying things like, “It was not your fault,” and, “You are the best soccer player I know.” Although, as hard as Alice tried, none of that helped boost her friend’s spirits. In Kim's defense, phrases like that had been what she heard from her mom all through the weekend.…
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Geography of Volleyball The sport is played with 6 people on each team, each team getting three contacts every time they are in possession of the ball. Games are played to twenty-five. In 1895 these rules would not have described the game of Volleyball. In fact, it was not even called volleyball. The Director of Physical Education of the YMCA in Holyoke, Massachusetts was William G Morgan and also the first person to write down the rules of volleyball. Only it was called Mintonette. Originally…
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4/15/13 Globalization of the NFL The 2010 Superbowl achieved 106 million views making it at the time, the most watched American TV broadcast of all time. However, only a few million people watched the game outside the U.S. And when you compare the number of Superbowl viewers to the FIFA World Cup, which draws upwards of 700 million views globally, the Superbowl doesn’t seem so “super’’. The NFL has failed to develop an effective strategy in order to expand its market globally relative to MLB…
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the Pitch” “You have an obligation to your team,” said my mom, while tears were rushing down my face. It was my first soccer game, ever. I knew I loved playing soccer, but me being me, I was a professional mommas boy and didn’t want to find myself without her for even a moment. So, my mom, with a broken arm and all eventually got me out of the car and onto the pitch. Not only did she get me onto the pitch, but I conditionally told her I wouldn’t play unless she was there with me. Disabled as she…
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Lifetime of Sport Lesson 1 What are we doing today? How are these activities relative to each other? What are Lifetime Sports? Lifetime sports are low-impact and low-risk activities, and they do not involve physical contact with other players. These activities promote fitness and improve health at any age. Activity: Write down as many lifetime sports that you can think of in TWO MINUTES! Sample list of Lifetime Sports Dance Skiing (Cross Country) Racquetball Jogging Skiing (Down Hill) Sailing…
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principle rather than being liable for their actions. This idea intrigued others to research more in depth the consequences of treating others as if they belong to a group, rather than have their own identity. Festinger, Pepitone, and Newcomb (1952) did further research on this phenomena, and coined the term deindividuation, which is when “individuals are not seen or paid attention to as individuals.” (p. 382). They state that being in…
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Americans and as the sport has evolved, the popularity has taken a sudden spike. There have been some major changes to the game as lacrosse has strayed so far from the roots, you would not be able to compare it to the sport of the natives. Lacrosse began as the sport of the Native American tribes and is now a sport which is populated by a large group of wealthy elite society. This paper will discuss how the sport has changed and what factors have led to the modern game of lacrosse since the sport was invented…
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