Essay on Organic Food and Foods Market

Submitted By JamesMincey1
Words: 5191
Pages: 21
Open Document
Strategic Audit of
Whole Foods Market Corporation

Current Performance

Whole Foods Market experienced tremendous growth in sales during the fiscal year of 2006. For the 52 week period in 2006, Whole Foods Market increased their sales 19% to approximately $5.6 billion, while on the other hand; comparable stores only grew at a rate of 11%. In addition to their increased sales margin, Whole Foods Market produced $453 million in cash flow and received $222 million in proceeds from stock options. Also, they were able to improve their (EVA) from $38.6 million to $64 million and they were capable of returning approximately $358 million in cash dividends to their shareholders.

Strategic Posture The mission, policies, objectives, and strategies of Whole Foods Market are clearly stated in their 2006 Annual Report.
Mission. Whole Foods Market’s mission is to promote the vitality and well-being of all individuals by supplying the highest quality, most wholesome foods available. Their primary goal is devoted to the promotion of organically grown foods, food safety concern, and the sustainability of our entire ecosystem. Whole Foods Market is a corporation within the Natural Foods Industry operating in the segment of natural and organic food supermarkets.

Objectives. The corporate objectives of Whole Foods Market is to branch out in becoming an international brand synonymous with not just natural and organic foods, but also with being the best food retailer in every community in which they are located. “Our motto- Whole Foods, Whole People, Whole Planet- emphasizes that our vision reaches far beyond just being a food retailer.” Whole Foods Market believes that all shoppers, not just natural and organic food shoppers, appreciate great produce, dairy, meat, seafood, bakery and prepared foods. It is their business and functional objective to provide supreme customer service in addition to the products they offer to give their customers a complete satisfactory experience shopping their stores.

Strategy and Policy. Whole Foods Market is a mission-driven company. They believe in providing exceptional quality products. Their motto is a restatement of their mission “Whole Foods, Whole People, Whole Planet.” Their success is fulfilling their vision and measured by customer satisfaction, team member excellence and happiness, return on capital investment, improvement in the state of the environment, and local and larger community support. Their ability to instill a clear sense of interdependence among various stakeholders is contingent upon their efforts to communicate more often, more openly, and more compassionately. Better communication equals better understanding and more trust.

Mission Consistency. Whole Foods Market is an amazing company, from the founder all the way down to the customers. Relevant to their mission statement, WFI is not just an ordinary food chain; they are looked at as an extraordinary food chain. Their beliefs and values stay consistent with their mission statement throughout every intricate part of their company. They sell the highest quality natural and organic products available; they believe that their customers is the most important and vital stakeholder in the company; they support team member excellence and happiness; they create wealth through profits and growth; they support communities and encourage local involvement; and they also promote environmental stewardship.
WFI’s mission statement isn’t just a set of guidelines; it is a way of life for them. John Mackey, co-founder of WFI, is working to create a better lifestyle for people and their environment. He is helping to create a healthier and better lifestyle for all people by being committed to customers and our environment.

Board of Directors
The Board of Directors of Whole Foods Market is comprised of both internal and external members that contribute a wealth of experience and knowledge.
Board Members. John P. Mackey,
Show More

Related Documents: Essay on Organic Food and Foods Market

Essay on Whole Foods Market, 2005: Will There Be Enough Organic Food to Satisfy the Growing Demand?

Case 11 Whole Foods Market, 2005: Will there be enough organic food to satisfy the growing demand? Summary Whole food market is the world’s leading retailer of natural and organic food industry. A firm believer in the virtuous circle entwining food chain, human being and mother earth, they conduct their business true and consistent to their business mission and vision by producing the highest quality of products for its customers and high profits for its investors. Being a philanthropist and…

Words 1477 - Pages 6

Week3 Assingment Essay

“New Retail store- Organic Foods Inc.” Travis Washington Keller Graduate School of Management March 20, 2015 Abstract U.S. based company Organic Foods Inc. has decided to start a business based on the business concept of the buying and selling fresh Organic foods. Currently the concept of organic grocery stores prevailed from Whole Food Market food chain which stared in 1970 so Organic Food Inc. has thought of developing a new retail brand by targeting specific target market.…

Words 1386 - Pages 6

Whole Foods Market

WHOLE FOODS MARKET 2014: VISION, CORE VALUES, AND STRATEGY Name: Rolaine Wantje Institution: Pensacola State College 1. What are the chief elements of the strategy that Whole Foods Market is pursuing? The chief elements of the business strategy that Whole Food employs include selectiveness regarding the types of products sold, commitment to quality standards, core values, as well as sustainable agriculture. The company management team believes that effective implementation of the strategic…

Words 1188 - Pages 5

Whole Foods Mission Statement

Whole Foods Market was found in Austin, Texas in year 1980 when four businesspeople named John Mackey, Renee Lawson Hardy, Craig Weller and Mark Skiles decided to open the supermarket that sells only natural foods. In the company’s viewpoint, organic agriculture means a production method that emphasizes the use of renewable resources and the preservation of soil and water to improve environmental quality (Organic Food, n.d.). The company’s value proposition is to provide organic, natural, and healthy…

Words 639 - Pages 3

Whole Foods Market in 2010: Vision, Core Values, and Strategy Essay

Whole Foods Market in 2010: Vision, Core Values, and Strategy 1. What are the chief elements of the strategy that Whole Foods Market is pursuing? The chief elements of the strategy that Whole Foods Market is pursuing are providing foods labeled natural and organic. Whole Foods executes that by offers the highest quality, least processed, most flavorful naturally preserved and fresh foods available. 2. Is Whole Foods’ strategy well matched to market conditions in the food retailing industry…

Words 1050 - Pages 5

Essay about Organic Markets

The organic industry is a complex market. With the international marketplace moving towards a sustainable agriculture system, governments and businesses alike are looking for practical alternatives for agriculture. The organic industry is seen as the market of tomorrow but for this image to become a reality the organic industry needs to maintain its growth patterns, the market has grown 140 % since 2003 (Petrecca, Howard, and Horovitz 1). The growth mandate assumed by officials and leaders in this…

Words 2147 - Pages 9

Essay about MT460 01 Rushing Jessica Unit3 CaseStudy

Unit Three: Whole Foods Market 2010: How to Grow an Increasingly Competitive Market Case Study Analysis Kaplan University School of Business MT460 Management Policy and Strategy Author: Jessica Rushing Professor: Dr. Andryce Zurick Date: May 27, 2015 Name of Case Study Company Name: Whole Foods Topic of the Week: Internal Analysis and Long-Term Objectives Synopsis of the Situation Whole Foods was founded in 1980, in Austin, Texas. The original founders included John Mackey and Renee…

Words 1233 - Pages 5

Whole Foods Research Paper

Whole Foods market is the organization which provides grocery, meat, seafood, cooked goods, and bakery. The key and most important characteristic of Whole foods market is “organic food”. Today’s societies are more concerned about what they consume and hence demand for organic food is thriving (Lockie, Lyons, Lawrence, & Mummery, 2002). Whole foods is one of the top organic grocers but only have 20 locations in the United Kingdom and Canada (Whole foods “international retailer" 2003). Whole foods have…

Words 179 - Pages 1

Essay on Speech Outline on Organic Food

Choosing Organic By: Kayla Ray Informative Speech SC105: T Th 3:30 Mrs. Becker March 4, 2013 General Purpose: To inform Specific Purpose: I want my audience to understand the importance of purchasing and consuming organic food. Thesis: Choosing to purchase and consume organic food is a smart and healthy choice for you and your family. Formal Outline of Speech Introduction I. “The way we eat has changed more in the last 50 years than in the previous 10,000.” Food activist…

Words 1582 - Pages 7

PHarris MT460 Unit 3 Case Study Analysis Whole Foods Market Essay

Unit 3 WHOLE FOODS MARKET Case Study Analysis Kaplan University School of Business MT460 Management Policy and Strategy Author: Patricia Harris Professor: Dr. William Quisenberry Date: July 7, 2015 Name of Case Study Company Name: Whole Foods Market 2010 Topic of the Week: How to Grow in an Increasingly Competitive Market? Synopsis of the Situation The food industry as we knew it changed in 1980 when Whole Foods Market founders John Mackey and Renee Lawson Hardy introduced the world…

Words 1038 - Pages 5