Reasoning Action Theory

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The Theory of Reasoned Action (TRA) which was developed by Martin Fishbein and Icek Ajzen is normally used as a guide for communication and understanding. It is used to persuade others with the aim of giving an explanation about the relationship between attitudes and behavior. Public health professionals used the theory as a guideline to enlighten their knowledge of behavioral science concerning disease prevention and health promotion (Fishbein, 2008).

Martin Fishbein wrote an article to show how his theory can be used for health promotion. The article focuses on describing the model and how variance can affect health behavior, and how one can apply the theory to have a better understanding of health-related behavior (Fishbein, 2008). In another word, the behavioral science theory can be used as a guide for researchers to develop an effective program that focuses on behavior change. Reasoned behavior approach work hand in hand with the planned behavior approach. An example of what the reason action approach does is monitor behaviors that change overnight such as health care practice, decision making related to …show more content…
This model came to life in the 1950s by a group of psychologist name Hochbaum, Rosenstock, and Kegels (SPH- Boston University, 2016). This mode is ideal because it helps to study why people failed to adopt disease prevention strategies better yet, why they show no concern about early screening for the detection of disease in which most of them are curable at an early stage. The HBM model composed of six theories, and they are: perceived susceptibility, perceived severity, perceived benefits, perceived barrier, cue to action, and self-efficacy (SPH- Boston University, 2016). By using the six constructions of the HBM, scientists tried to understand the rationale of not having a desired to avoid illness, or equally get well if already

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