Chipotle Mexican Grill

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Chipotle Mexican Grill, Inc. is a renowned American fast-casual restaurant chain specializing in Mexican-inspired cuisine. Founded in 1993 by Steve Ells in Denver, Colorado, Chipotle has expanded rapidly to become a prominent player in the fast-food industry. The company distinguishes itself by offering high-quality, customizable burritos, tacos, bowls, and salads made from fresh ingredients, including naturally raised meats, organic produce, and locally sourced ingredients whenever possible. Chipotle's commitment to sustainability and ethical sourcing practices has contributed to its popularity among health-conscious consumers seeking responsibly sourced and environmentally friendly dining options.

Chipotle's business model revolves around