Swot Analysis Paper

Words: 473
Pages: 2

Strengths
Our core strength lies in the power of our team; our workforce. We have a team that are considered experts in the dog sitting industry, a team with excellent qualifications and experience in dog sitting and walking. Aside from the synergy that exist in our carefully selected workforce, Just Like Home Dog Sitting is well positioned in a community with the right demography; loads of people who own pets in the community. With that, we know we will attract loads of clients from the first day we open our doors for business.
Weakness
An industry weakness is that there are no professional organizations ruling any aspect of the pet industry. Anyone can call themselves a dog walker, pet sitter, groomer, pet shop owner or dog massage therapist. As a new dog sitting services company in DeBary, Florida, it might take some time for our pet sitting company to break into the market and gain acceptance and will be dependent on word-of-mouth that is perhaps our major weakness. Other perceived weakness is that, we may not have the required capital to pump into publicity and advertisement as we would love to do.
Opportunities
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Beyond every reasonable doubt, the opportunities in the Pet sitting industry is good considering the number of individuals and corporate organizations who own dogs and who would want services in pet sitting / day-care. Acquiring new skill sets in training and First–Aid would be potential opportunities to increase our client base. As a new pet sitting service company, we are ready to take advantage of any opportunity that comes our